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  • The Paradox of LMS Feature Choice

    By Joshua Kim March 14, 2010 10:08 pm EDT

    In our LMS (Blackboard 8), instructors have the following drop-down options in a content area (in the order they appear): Learning Unit, Survey, Assignment, Discussion Board, Group, Tool, Document Package, Syllabus, Offline Content, Podcast Episode, Google Scholar Search, Google Scholar Content, Wiki, Blog.

    All these choices are good, right? Instructors can use the drop-down menus to easily insert a range of different content and Web 2.0 items, making their courses richer while finding the right tool to meet their teaching goals.

    The problem lies in the paradox of choice. Turns out that having too many choices often limits our ability to choose anything. A range of options channels us into the default. The Heath brothers, in their new book Switch (which I'm reading now and enjoying), call this "decision paralysis." They tell the story of an experiment in which the likelihood that physicians would stick to a default plan (a previously decided up on surgery) increased from 28 to 47 percent when the possible alternative drug treatments went from 1 to 2. As the Heath brothers wrote in a Fast Company article on the same topic:

    "What happened here is decision paralysis. More options, even good ones, can freeze us, leading us to stick with the "default" plan, which in this case was slicing open someone's hip. This clearly is not rational behavior, but it is human behavior. Similar tests with different groups have revealed consistent results."

    The paradox of choice is an idea originally proposed by Barry Schwartz in a book by the same name. You can check out Schwartz's excellent TED talk on other implications for this theory.

    In the above mentioned LMS example, what we really want our instructors to think about is utilizing the tools that encourage collaboration, active learning and engagement. In my experience, the 3 most important tools in the LMS to meet these goals are the Discussion Board, Wiki, and Blog. Courses that use these tools to promote engagement, and use them properly, are almost always superior to courses that do not.

    Yet, the design of our LMS discourages the use of these interactive tools. By giving so many choices the instructor is less likely to experiment with any one of them. By having so many options the instructor is less likely to try the interactive tools that make the biggest difference for learning.

    The LMS seems particularly vulnerable to a kitchen sink approach to features. Someone thinks, "this tool is great, this feature is wonderful", and more and more options are added. What is lost, however, is a decision architecture that encourages good course design (and hence learning).

    My advice is that before we think about implementing new features in our LMS systems that we should do some pruning. What are the features that are most important and what can go? How can we simplify our LMS tools so that the most important features are prioritized?

    The paradox is that we've succeeded in increasing the options for teaching with our LMS while diminishing the probability that the tool will be used effectively.

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Comments on The Paradox of LMS Feature Choice

  • Absolutely
  • Posted by Dave Ganly , ceo at Notion Learning on March 15, 2010 at 7:00am EDT
  • Hi there Joshua - good post. I wanted to pick up on your point about 'less is more' - and it's certainly true with LMS's. There are many LMS systems out like Blackboard that take the kitchen sink approach, and in my previous life as a trainer helping people learn these sorts of systems I saw exactly what you are talking about time and time again. People had a clear path or task decided upon, but then when they saw the bewildering array of options available to them, they got exactly what you say - paralysed. With our currently under development lms, www.notionlearning.com, we're aiming to cut through that with a far simpler offering. No it won't allow you to annotate your podcasts and clean your shoes, but the point is to get to the very core of what an LMS is supposed to do, and offer just that.

  • Want to Talk About Offering Too Much Choice
  • Posted by stevenb at temple u on March 15, 2010 at 8:00am EDT
  • Libraries are certainly to blame for creating some decision paralysis - after all - go to the list of databases most offer and you may find hundreds of options (depending on the size/budget of that institution). Just talk a look at the different business databases your library offers - just for that one discipline. Then again, I am not so sure this is a "too much choice" issue rather than a "not enough awareness" issue. Yes, we offer lots of choices, but each one has a fairly specific application which, if the faculty member or students, was really clear on what he or she wanted to accomplish and was aware of the possibilities - it would greatly narrow down the options. ABI/Inform and S&P Net Advantage, while both are business databases, are completely unique and designed for very different applications. If we only offered one or the other, there'd certainly be less choice - but then someone couldn't do the research they needed. I see this being somewhat the same with LMS products.

    On the dropdown, the assignment function and the wiki couldn't be more different. We have to offer both to those who need it for their classroom situation. I don't think the problem is having too many choices there. It's more a lack of time and pressure to do other things that keep faculty from taking the time to explore these options and then figure out which best meets their needs in helping students achieve learning outcomes - and that's what you and I are here for - to create that awareness and help them make the best choice.

    Bottom line - yes, too many choices might make someone just pick whatever he or she is most familiar with (or whatever is at the top of the list) rather than exploring the options.

  • Too many choices?
  • Posted by Susan on March 15, 2010 at 10:00am EDT
  • So, let's see here... For my teaching I need tools that are less-frequently used, but I can't have them because the LMS/CMS then has too many options? Give me a break!

    Yes, there are a lot of choices, but the problem is not with the tools. If instructors were to decide on their instructional strategies first, then apply the tools that facilitate those strategies they wouldn't have to be so paralyzed. However, if you first decide to see what tools you have at your disposal, the paralysis certainly may set in.

    Face it folks, we live in a world of mega-choices and we can get used to dealing with the abundance and develop ways to cope. Does it make sense to restrict everyone's choices because some people struggle with multiplicity?

  • Templates?
  • Posted by Jeff B at U of Wisconsin on March 15, 2010 at 10:30am EDT
  • Good post Josh. I've also thought of this as the "blank slate problem". Instructors often don't know exactly what they want to do because they don't know what is possible. To the beginner, all the various options muddle together with little indication of what is best. Many instructors understandably ask to see examples in order to simply understand various options.

    I think the LMS experience could improve if the systems were designed to offer a few key templates based upon instructional styles, goals, or personal preference. Moodle 1.x comes close to this as it offers a few course formats from which to choose: Weekly, Topics, or Social. Adobe Connect also offers a few basic templates (Sharing, Discussion, Collaboration) that simplify the configuration of a web conference.

    I'm curious if other institutions have worked within their LMS to create some templates or other prompts that help instructors solve the "blank slate" or "paradox of choice" problems.

  • Movies on TV
  • Posted by Raj Boora , Senior Instructional Designer at University of Alberta on March 15, 2010 at 2:45pm EDT
  • This paralysis is the same reason why people will watch a movie that they already own on TV and enjoy it. Someone else made the choice and they know that there are no other choices that they could have made. If they choose on their own, there is always a chance that something else might have been better for whatever reason.